Patient Support Program: 
Pharmacist supporting patients 
to use a medical device 
safely and effectively

Aarian Health was engaged by a medical device manufacturer to develop a patient support program. The company aimed to provide training to patients on the proper use of the medical device at the pharmacy. The client sought a solution that would effectively communicate key aspects of correctly handling the device to every patient.


An important challenge was the training of the pharmacy staff to deliver training messages in a consistent manner. Training programs are often time-consuming, which is a challenge for busy pharmacy stores. Once trained, many staff members still find it challenging to use that information and deliver appropriate messages when dealing with customers in-store


The Aarian Health team built a campaign workflow, mirroring the pharmacy's operational process. Initially, it facilitated the identification of the right customer who would benefit from the program. Subsequently, the 5-step process could be executed on the computer/tablet, guiding the pharmacy staff on key messaging when in front of the customer. All completed in less than 5 minutes.



Pharmacy staff report feeling much more confident in dealing with these customers and addressing questions about this medical device. Customers receive the support they need to use the medical device safely and effectively.


Case study

you May Like

Learn about everything from customer success stories, product info to viewpoints from the core team

Accelerating Customer Acquisition via SMAART Hub

Aarian Health was engaged by a large healthcare multinational to accelerate their new customer acquisition in the community pharmacy channel.

Learn more

Acquiring Customer Data & Lifecycle Marketing via SMAART Hub

Aarian Health was engaged by a large healthcare multinational that aimed to enhance customer retention through email/SMS

Learn more

App Launch to HCPs: The Experience Program approach

Aarian Health was engaged by a leading healthcare company to support the launch of an app for HCPs.

Learn more

Stay in the loop with The
Aarian Edge

Get ahead in the world of healthcare innovation with The Aarian Edge.
Sign up for our newsletter and get all the latest trends, breakthroughs, and expert analysis in healthcare tech and marketing delivered straight to your inbox.